BSc Marketing / Modern Languages
Entry requirements
A level: BBB-BCC IB: 30-28
About this course
BSc in Marketing and Hebrew and Jewish Studies. Core topics include Marketing, Data Analysis, and Accounting. The degree holds Chartered Institute of Marketing accreditation, and graduates may apply for 50% exemption from the professional CIM Diplomas. A compulsory year abroad is undertaken in a country related to the chosen language, with options to study at a partnered university or complete a work placement.
Modules
- Fundamentals of Management and Business
- Marketing Principles and Contemporary Practice
- Data Analytics
- Exploring German Cultural Identity
- Fundamentals of Accounting and Finance
- Hispanic Civilization
- Introduction to European Film
- Introduction to French Studies
- Language, Culture, and Identity in Europe
- Study and Research Skills in Modern Languages
- Understanding the Economy
- French Language (Beginners)
- French Language (Non-Beginners)
- German Language (Beginners)
- German Language (Non-Beginners)
- Italian Language (Beginners)
- Spanish Language (Beginners)
- Spanish Language (Non-Beginners)
- Consumer and Buyer Behaviour
- Marketing Management
- French Language (Intermediate)
- German Language (Intermediate)
- Italian Language (Intermediate)
- Spanish Language (Intermediate)
- Applied Brand Management
- Marketing: Business Relationships and Customer Experience
- Contemporary German Politics
- Cuba in Revolution
- German-speaking Refugees from National Socialism in the UK
- Introduction to Historical Linguistics: Languages in Europe
- Littérature fantastique, 18e-20e siècles / Fantastic literature, 18th-20th centuries
- Rethinking late 20th Century Italy
- Spanish American Cinema
- Spanish Cinema ii: New Tendencies
- The Language of German Drama
- The Spanish Avant-Garde
- Voyage Et Litterature En France / Travel and Literature in France
- Digital Marketing
- Marketing and Digital Marketing Communication
- Strategic Leadership
- Tourism Marketing
- French Language (Advanced)
- German Language (Advanced)
- Italian Language (Advanced)
- Spanish Language (Advanced)
- Contemporary German Politics
- Cuba in Revolution
- German-speaking Refugees from National Socialism in the UK
- Introduction to Historical Linguistics: Languages in Europe
- Littérature fantastique, 18e-20e siècles / Fantastic literature, 18th-20th centuries
- Reading Late 19th Century Literature
- Rethinking late 20th Century Italy
- Spanish Cinema ii: New Tendencies
- The Language of German Drama
- Voyage Et Litterature En France / Travel and Literature in France