BA Digital Media and Communication
Entry requirements
A level: CCC - CDD
About this course
BA (Hons) in Film Studies, covering digital media, communication, and marketing. Core topics include Marketing. The programme runs over four years with an integrated placement year, providing practical experience alongside academic study. Students can specialise across creative media, strategic communications, and digital marketing.
Modules
- Critical Debates in Digital Media
- Introduction to Discourse Analysis
- Introduction to Language Study
- Language and Society
- Learning in a Digital World
- Media Histories: Industries to Platforms
- Marketing Principles
- Digital Media, AI, and Emerging Technologies
- Investigating Digital Media and Communication
- Media and Creative Industries
- Language in the News Media
- Bullets, Bombs and Bitcoin: History and Technology since 1900
- Digital and Social Media Marketing
- Digital Methods for Social Science and Humanities
- Influencer Marketing
- Intercultural Communication
- Introduction to Corpus Linguistics
- Literature in Film
- Media and Society
- Professional Communication
- Integrated Placement Year
- Digital Identity and Personal Branding
- Digital Media and Communication Project
- Strategic Storytelling: Power, Persuasion, and Perception
- Creative Writing
- Digital Fiction
- Language and Literature in Education
- Language as Evidence
- Leadership and Management Communication
- Multimodal Communication
- Reinventing the World: Industrial and Technological Transitions
- Strategic Brand Management
- Streaming Media
- Technology and Digital Politics