BSc Management with Marketing
Entry requirements
A level: AAA or A*AB. IB: 36 points overall and 6, 6, 6 or 7, 6, 5 in three Higher Level subjects.
About this course
BSc (Hons) in Management with Marketing, a marketing and business and management degree centred on organisational leadership and commercial strategy. Core topics include accounting, marketing. The programme incorporates a mandatory third-year work placement and concludes with an independent research project. The first year covers foundational subjects through Business analytics, Business economics, Information systems, and Operations management. The second year progresses with Brand management, Consumer psychology, Corporate responsibility and law, and Managing people in organisations. The fourth and final year focuses on advanced study through Advanced topics in marketing, Cultural innovation, Digital marketing culture, and Individual project in marketing.
Modules
- Business analytics
- Business economics
- Business, society and law
- Information systems
- Introduction to accounting (management suite)
- Introduction to finance (management suite)
- Marketing
- Operations management
- Brand management
- Consumer psychology
- Corporate responsibility and law
- Managing people in organisations
- Marketing work placement
- Advanced topics in marketing
- Cultural innovation
- Digital marketing culture
- Individual project in marketing