BA Media, Marketing and Public Relations
About this course
BA (Hons) in Media, Marketing and Public Relations, a film studies degree centred on media production, marketing strategies and public relations practices. Core topics include Marketing. The final year incorporates a mandatory four-week industry work placement and an independent special project. The first year covers foundational media and marketing through Introduction to digital marketing and analytics, Consumer behaviour, Writing for media, Content creation and post-production, and Podcasting. In the second year, students build practical expertise through Digital design, Radio, audio and podcasting, Public relations and marketing, and The creative industries. The final year concludes with the Special project and Industry work placement modules.
Written by AI from the university's course page and module list. It can get details wrong, so check the official course page before you rely on it.
Entry requirements
96 UCAS tariff points including 80 from at least 3 A-levels or equivalent. With Foundation Year: 48 UCAS tariff points including 32 from at least 1 A-level or equivalent.
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What students say
Based on about 8 final-year students who answered, across similar courses at this university (a small group: a rough guide only)
- Teaching on my course: 85%
- Learning opportunities: 81%
- Assessment and feedback: 84%
- Academic support: 90%
- Organisation and management: 60%
- Learning resources: 80%
- Student voice: 76%
Do students stay on the course?
Based on about 30 students who started, across similar courses at this university
- Continued on course: 70%
- Gained a higher qualification: 15%
- Left higher education: 20%
What graduates do next
Based on about 12 graduates who answered, across similar courses at this university (a small group: a rough guide only)
- Working: 60%
- Working and studying: 5%
- Unemployed: 30%
Most common jobs
- Administrative occupations: 20%
- Media Professionals: 15%
- Artistic, literary and media occupations: 15%
- Elementary occupations: 15%
- Managers, directors and senior officials: 10%
- Find their work meaningful: 65%
- Feel on track for their future plans: 30%
- Use what they learnt on the course: 25%
Where graduates work (5 years on)
Based on about 95 graduates, across similar courses at this university
- North East: 3%
- North West: 2%
- Yorkshire and the Humber: 1%
- East Midlands: 3%
- West Midlands: 1%
- East of England: 36%
- London: 39%
- South East: 11%
- South West: 3%
- Northern Ireland: 1%
Who gets in
Based on about 15 students who started, across similar courses at this university (a small group: a rough guide only)
- A levels: 65%
- Other HE qualification: 20%
- Other qualifications: 5%
- No formal qualifications: 5%
Accreditation & quality ratings
TEF 2023 (whole university): Bronze overall, Silver for student experience, Bronze for student outcomes.
Modules
- Introduction to digital marketing and analytics
- Consumer behaviour
- Writing for media
- Content creation and post-production
- Podcasting
- Digital design
- Radio, audio and podcasting
- Public relations and marketing
- The creative industries
- Special project
- Industry work placement
Questions about this course
How much do graduates of BA Media, Marketing and Public Relations at University of Bedfordshire earn?
The median salary is £17,500 after 3 years, £22,500 after 5 years. After five years the middle half of graduates earn between £17,000 and £29,500. The £22,500 median after five years is £3,500 less than the UK median for Media studies.
What do graduates of BA Media, Marketing and Public Relations at University of Bedfordshire do next?
70% were in work or further study 15 months after finishing (Graduate Outcomes 2022-23).
Are students happy with the teaching on BA Media, Marketing and Public Relations at University of Bedfordshire?
85% of final-year students were positive about the teaching in the National Student Survey 2024-25.
What grades do I need for BA Media, Marketing and Public Relations at University of Bedfordshire?
The average entrant had 109 UCAS points.
How many students continue on BA Media, Marketing and Public Relations at University of Bedfordshire?
70% of students continued into their second year, and 20% left higher education.