BSc Business and Management
Entry requirements
A level: ABB IB: International Baccalaureate Diploma 31 points. GCSE English equivalent SL 5 or HL 4 and Mathematics SL 2 or HL 2
About this course
BSc (Hons) in Business, covering core principles of management, marketing, and organisational analysis. Core topics include Accounting, Marketing, Entrepreneurship, Artificial Intelligence & Machine Learning, and Project Management. The programme offers an optional year in industry between the second and third years. Brunel holds Chartered Institute of Management Accountants (CIMA) accreditation, providing exemptions from certain professional papers on graduation.
Modules
- Digital Technology and AI for Business and Management
- International Business Environment
- Introduction to Accounting and Financial Management
- Introduction to Management Enquiry
- Organisational Behaviour and Analysis
- Principles and Practice of Marketing
- Change, Leadership and Creativity
- Digital Marketing
- International Human Resource Management
- Operations Management
- Project Management
- Research Methods in Business and Management
- Ethics, Sustainability and the Future of Business
- Innovation and Knowledge Management
- AI and Digital Transformation
- Entrepreneurship and Small Business Ventures
- HR Services and Analytics
- HRM in Context: Resourcing, Performance and Assessment
- International Marketing
- Issues and Controversies in Business and Management Project
- Thinking Strategically