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BSc Business Management, Digital Innovation and Entrepreneurship

City St George's, University of London

Institution
City St George's, University of London
Level
undergraduate
Subject
Business Management, Digital Innovation and Entrepreneurship BSc (Hons)
Duration
3-4 years
UCAS code
N103 / N113 with professional placement
Typical offer
A-level AAA, IB 35

Entry requirements

A level: AAA Grade 4 (C) in GCSE English Language or English Literature and grade 6 (B) in GCSE Maths IB: 35 points overall with Higher Level 4 / Standard Level 5 in Mathematics and English

About this course

BSc in Innovation, combining business management with digital and technological enterprise. Core topics include Data Analysis, Statistics, Accounting, Marketing, Entrepreneurship, and Design & Creative Practice. A four-year placement year option is available, and an Accenture School of Tech module offers training in cloud technology and consultancy.

Modules

  • Introduction to management
  • Business economics
  • Critical Analysis for Business
  • Quantitative methods and analytics
  • Operations and supply chain management
  • Financial and management accounting 1
  • Fundamentals of marketing
  • Management lab and business skills
  • Technology and innovation management
  • Introduction to entrepreneurship
  • Introduction to finance
  • Human resources management
  • Business strategy analysis
  • Digital business
  • Economics for digital business
  • Financial and Management Accounting 2
  • Intellectual Property Management
  • Introduction to Business Law
  • Management Science
  • Managing for Social Purpose
  • Marketing Strategy
  • Micro-Placements
  • Campaigning for Social Change
  • Financial and Business Analytics
  • Accenture School of Tech: Building skills in Tech transformation, Cloud and Consultancy
  • Final-year project or corporate responsibility project
  • Business in society
  • New venture creation
  • Research methods and data analysis
  • Advanced Management Practice
  • AI, Creativity and Innovation
  • Behavioural Decision Making
  • Climate Change and its impact on the World Economy
  • Design Thinking for the Digital Age
  • Digital & Social Media Marketing
  • Ethical Decision-Making in Business
  • Equality, Diversity and Inclusion
  • Mergers & Acquisitions
  • New Product Development
  • Social Enterprise
  • Mentoring and Coaching for Leadership
  • Micro-Placements
  • Science, Technology and Society
  • Start ups in Latin America: Practice online
  • Strategic Supply Chain Design
  • Virtual Organisations