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Business Administration BBA (Hons)

Coventry University

Institution
Coventry University
Level
undergraduate
Subject
Business Administration BBA (Hons)
Duration
3-4 years
UCAS code
N250
Typical offer
A-level BBC, IB 24

Entry requirements

A level: BBC IB: 24 points

About this course

BSc in Business, examining management, organisation and strategic decision-making. Core topics include Data Analysis, Research Methods, Project Management, Entrepreneurship, Human Behaviour, and Design & Creative Practice. The Applied Project in the final year can take the form of a research project, consultancy investigation, or management simulation. Sustainability and the UN Sustainable Development Goals feature across several modules.

Modules

  • People and Organisations – 30 credits
  • Marketing, Digital and Social Media – 30 credits
  • Analytics for Decision-Making – 30 credits
  • Responsible Management, Sustainability and Entrepreneurship – 30 credits
  • Research and Insight – 30 credits
  • Data Driven Resource Management – 30 credits
  • Global Operations and Supply Chain – 30 credits
  • Exploring Strategy – 30 credits
  • Design Thinking and Project Management – 30 credits
  • Applied Project – 30 credits
  • Digital Transformation – 30 credits
  • Global Logistics Management – 30 credits