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BA Events Management

Coventry University

Institution
Coventry University
Level
undergraduate
Subject
Events Management BA (Hons)
Duration
3-4 years
UCAS code
N821
Typical offer
A-level BBC, IB 24

Entry requirements

A level: BBC IB: 24 points

About this course

BA (Hons) in Events Management, combining business management principles with specialist event planning modules. Core topics include Project Management, Data Analysis, Research Methods, Entrepreneurship, and Human Behaviour. The course includes a sandwich year option, and students complete an Applied Project as a research investigation, consultancy-style project, or management simulation. Previous students have gained work experience with venues and agencies including the NEC, CBS Arena, and TFI Lodestar.

Modules

  • Marketing, Digital and Social Media – 30 credits
  • People and Organisations – 30 credits
  • Analytics for Decision-Making – 30 credits
  • Responsible Management, Sustainability and Entrepreneurship – 30 credits
  • Research and Insight – 30 credits
  • Operations Management in Sport and Events – 30 credits
  • Project Management in Events and Sport – 30 credits
  • Immersive Experience Design – 30 credits
  • PR and Event Marketing – 30 credits
  • Strategic Management and Marketing in Sport and Events – 30 credits
  • Events Bidding and Impacts – 30 credits
  • Applied Project – 30 credits