BA International Fashion Management and Marketing
Entry requirements
A level: BBB IB: 27 points
About this course
BA in Marketing, Business and Management, and Fashion Design. Core topics include marketing, data analysis, research methods, and entrepreneurship. The course includes a Sustainable Fashion Supply Chain Management module covering UN Sustainable Development Goals, and a final-year Applied Business Project focused on solving fashion business challenges. A four-year sandwich option with an industry placement is available.
Modules
- Business Economics – 30 credits
- International Business Environment – 30 credits
- Marketing Essentials – 30 credits
- Evolution of Fashion Landscapes – 30 credits
- Research Methods and Applications – 30 credits
- Digital Consumer Insights and Big Data – 30 credits
- Sustainable Fashion Supply Chain Management – 30 credits
- Creative Storytelling and Fashion Campaigns – 30 credits
- Applied Business Project – 30 credits
- Strategic Brand Management – 30 credits
- Fashion Futures and Entrepreneurship – 30 credits
- Experiential Marketing for Fashion – 30 credits