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BA Sport Business Management

Coventry University

Institution
Coventry University
Level
undergraduate
Subject
Sport Business Management BA (Hons)
Duration
3-4 years
UCAS code
N285
Typical offer
A-level BBC, IB 24

Entry requirements

A level: BBC IB: 24 points

About this course

BA (Hons) in Sport Business Management, focused on business management within the sport and events industry. Core topics include data analysis, research methods, project management, entrepreneurship, and human behaviour. The final-year Applied Project offers a choice of research project, consultancy investigation, or management simulation. A project management module includes planning, delivering and evaluating a small-scale live event.

Modules

  • Marketing, Digital and Social Media – 30 credits
  • People and Organisations – 30 credits
  • Analytics for Decision-Making – 30 credits
  • Responsible Management, Sustainability and Entrepreneurship – 30 credits
  • Research and Insight – 30 credits
  • Operations Management in Sport and Events – 30 credits
  • Project Management in Events and Sport – 30 credits
  • Sport Policy, Development and Social Impact – 30 credits
  • Strategic Management and Marketing in Sport and Events – 30 credits
  • Sport PR and Media – 30 credits
  • Talent and Rights Representation – 30 credits
  • Applied Project – 30 credits