BSc Economics with Marketing
Goldsmiths, University of London
Entry requirements
A level: CCC IB: 27 points overall with three HL subjects at 555
About this course
BSc in Economics and Marketing, combining economic theory with marketing practice. Core topics include Statistics, Mathematical Modelling, Data Analysis, Policy Analysis, Marketing, and Historical Research. The course includes the opportunity to spend part of the third year at a European university through the Turing Scheme. Teaching is delivered in small groups with a personal tutor assigned for each student throughout the three-year programme.
Modules
- Introductory Economics
- Mathematics for Economics and Business
- Introduction to Marketing
- Marketing Management
- Identity, Agency & Environment 1
- Identity, Agency & Environment 2
- Intermediate Microeconomics
- Intermediate Macroeconomics
- Quantitative Economics
- Applied Quantitative Economics
- Consumer Behaviour
- Product Innovation and Management
- History of Economic Ideas
- Economic History
- International Economics
- Public Economics
- Consumer Culture
- Behavioural Economics and Finance
- Marketing Strategy
- Digital Marketing and Social Media
- Leadership and Talent Management
- International Business
- Innovation Case Studies
- Project Management
- Social Media, Crowdsourcing and Citizen Sensing
- Psychology of Marketing and Advertising
- Technology & Marketing
- Marketing Analytics