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BSc Psychology with Marketing

Heriot-Watt University

Institution
Heriot-Watt University
Level
undergraduate
Subject
Psychology with Marketing
Duration
3-4 years
UCAS code
C8M3
Typical offer
A-level BBC, IB 29

Entry requirements

A level: BBC IB: 29 points Highers: AABB (over two sittings) BTEC: Extended Diploma DMM (Health and Social Sciences preferred) HNC: B in graded unit (Social Sciences is preferred) HND: BB (BBB where HND includes 3 graded units) (Social Sciences is preferred)

About this course

BSc (Hons) in Psychology and Marketing, combining the scientific study of human behaviour with contemporary marketing practice. Core topics include Research Methods. The programme is accredited by the British Psychological Society (BPS), providing the necessary foundation for professional psychology pathways. The course is structured as 75% Psychology and 25% Marketing.

Modules

  • Introduction to Marketing
  • Research Methods and Analysis 1
  • Introduction to Psychology 1
  • Academic Skills in Psychology
  • Introduction to Psychology 2
  • Research Methods and Analysis 2
  • Becoming a Professional
  • Technology for Business
  • Sustainable Business