BA Marketing and Management
Entry requirements
Most importantly, you need ambition. Together with our support and opportunities, you can go further than you ever thought possible. Our typical offer for this course is 96–112 UCAS points . Our contextual offer is 96 points. But there’s no ceiling on ambition. At least 80 points must come from A levels, BTEC, or other equivalent qualifications . Remember, we look at your whole application – not just grades. Achievements, work experience, extracurricular activities: they all count here. We also consider qualifications and experience from the UK and worldwide that may not exactly match those listed. Not sure if you’ll meet the entry requirements? Talk to our Admissions team today . We’ll look at your circumstances, give you personalised guidance and help you understand your options, one of which could be a Foundation Year . Alternative qualifications IB Diploma: 28 points Pass Access to HE Diploma overall with a minimum of 96-112 UCAS tariff points
About this course
BA (Hons) in Marketing and Business and Management, combining marketing with business management principles. Core topics include Data Analysis, Accounting, Marketing, Environmental Analysis, Entrepreneurship, and Global & Comparative Perspective. The course is accredited by the Chartered Institute of Marketing, providing exemptions from professional exams. Students can undertake a placement year or participate in an international summer school module.
Modules
- Preparing for Learning in Higher Education
- Global Issues for Business
- Foundation Year Research Project
- Group Challenge (Humanities)
- Foundation in Data Analysis
- Academic Writing Skills
- Accounting and Finance
- Developing Self and Others
- Business Ecosystems and Environmental Analysis.
- Marketing
- World Economy.
- Operations, Supply Chains and Business Practices.
- Consumer Behaviour and Insights
- Organisational Management.
- Integrated Marketing Communications and Branding
- Responsible Business in Society
- Procurement and Supply Management
- Understanding Entrepreneurship
- Marketing Data and Analysis
- Sustainable Business and Innovation
- Summer School
- Engaging with Entrepreneurial Organisations
- Global Logistics and International Trade
- Business Strategies.
- Research and Consultancy Skills.
- International Marketing
- Digital and Social Media Marketing Strategy
- Strategic Marketing Planning and Auditing
- International Business
- Individual Research Project (Business)
- Leadership and Change Management
- Consultancy Project.
- Year Abroad (HUBS)
- Placement Year (HUBS)