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BA Esports Business Management

Keele University

Institution
Keele University
Level
undergraduate
Subject
Esports Business Management
Duration
3-4 years
UCAS code
G460
Typical offer
A-level BBC, IB 29

Entry requirements

A level: BBC in three A Levels. IB: 554 in three Higher Levels or 29 points.

About this course

BA (Hons) in Creative Computing. Core topics include Data Analysis, Project Management, Accounting, and Critical & Analytical Thinking. The programme includes a shared first year alongside other Business Management degrees, with modules in Marketing, Finance, and Human Resources. A 75-hour professional placement is available in the second and final years, and students undertake a final-year project.

Modules

  • Professional and Academic Development 1
  • The Business of Organisations
  • Data, Decisions and Visualisation
  • Sports and Esports Management Principles
  • Teams, People and Performance
  • Professional and Academic Development 2
  • Contemporary Business Operations
  • Marketing Esports: Consumer Insights and Engagement
  • Governance and Ethics in Sports and Esports
  • Professional Placement or Project (Level 5)
  • Professional and Academic Development 3
  • Strategic Management
  • Project
  • Contemporary Issues in Esports Team Management
  • Professional Placement or Project (Level 6)