BA Graphic Design
Entry requirements
A level: ABB IB: 34 (6,5,5 HL) BTEC: BTEC Level 3 National Extended Diploma: DDM BTEC Level 3 National Diploma: DD plus one A level at Grade B BTEC Level 3 National Extended Certificate: D plus two A levels at Grades BB
About this course
BA (Hons) in Graphic Design is a fashion design degree focused on visual communication, digital production, and branding methods. Core topics include Research Methods, Communication & Writing, Ethics & Professional Practice, and Design & Creative Practice. Students can choose a three-year full-time study route or a four-year option incorporating a professional placement year. The first year establishes foundations through compulsory modules such as Creative Production 1, Creative Process, Type & Image, Creative Production 2, Branding, and Visual Practices. The second year progresses into advanced competencies with compulsory modules including Visual Storytelling, Design Systems, Professional Practice, Audience & Experience, and Design Thinking, alongside optional choices such as Arts Management, Re-imagining Communities, Creative Placemaking, Drawing Characters: Representation and Identity, Fashion to Function: Designing Clothing and Wearable Products, Co-Designing Products with Generative AI, Creative Enterprise, BioDesign, Object Studies, and Shaping a World That Functions: Human Factors and Ergonomics in Action. The final year centres on independent practical work through compulsory modules like Negotiated Project and Major Project, supported by optional choices such as Dissertation and Industrial Report.
Modules
- Creative Production 1
- Creative Process
- Type & Image
- Creative Production 2
- Branding
- Visual Practices
- Visual Storytelling
- Design Systems
- Professional Practice
- Audience & Experience
- Design Thinking
- Arts Management
- Re-imagining Communities
- Creative Placemaking
- Drawing Characters: Representation and Identity
- Fashion to Function: Designing Clothing and Wearable Products
- Co-Designing Products with Generative AI
- Creative Enterprise
- BioDesign
- Object Studies
- Shaping a World That Functions: Human Factors and Ergonomics in Action
- Negotiated Project
- Major Project
- Dissertation
- Industrial Report