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BSc Business and Management (Entrepreneurship and Innovation)

University of Reading

Institution
University of Reading
Level
undergraduate
Subject
BSc Business and Management (Entrepreneurship and Innovation)
Duration
3 years
UCAS code
N298
Typical offer
A-level ABB, IB 32

Entry requirements

A level: ABB IB: 32 points overall, including 4 in Maths and English at standard level

About this course

BSc in Innovation and Business and Management, covering management and entrepreneurship. Core topics include accounting, data analysis, statistics, project management, entrepreneurship, and design and creative practice. After the first year, students may transfer to other specialist pathways within Business and Management. The degree is available as a four-year option with either a Placement Year or Study Year Abroad.

Modules

  • Management Debates: Ways of Thinking about Business
  • Business in Practice: Markets, Marketing and Management
  • Business in Practice: Accounting for Managers
  • Business in Practice: Data Analytics
  • Developing Professional Excellence
  • Building competitive advantage: Business Strategy and Operations
  • Managing work and people: Organisational Behaviour and Human Resource Management
  • Social Responsibility in Action
  • Practice of Entrepreneurship
  • Sales and Business Development
  • Digital Entrepreneurship in Practice
  • Financing Entrepreneurship
  • Developing Personal Leadership
  • Applied Entrepreneurship
  • Financial Statement Analysis
  • Private Equity and Venture Capital
  • Information Systems and Digital Business
  • The Dark Side of Marketing
  • Corporate Strategy
  • Project Management
  • Optional Language Modules