BA Marketing with Psychology
Entry requirements
UCAS points: 112-120 A level: BBC-BBB at A Level BTEC: DDM in BTEC Extended Diploma T level: Merit overall from a T level qualification
About this course
BA (Hons) in Psychology and Marketing, combining marketing with psychological theory. Core topics include Marketing, Research Methods, Data Analysis, Environmental Analysis, and Global & Comparative Perspective. The course holds AACSB accreditation and is partnered with the Chartered Institute of Marketing for professional qualification pathways. An optional placement year and a study abroad semester are available.
Modules
- Contemporary Marketing
- Foundations Of Business
- Foundations Of Marketing
- Understanding People And Cultures
- Managing Business And Financial Performance For Marketers
- Professional Development For The Marketer
- Social And Positive Psychology
- Experiential Marketing Events
- Foreign Language (French, Spanish, Italian)
- Study Abroad - Sheffield Business School
- The Corporate Customer
- The Digital Customer Experience
- Undergraduate Sandwich Placement Applied Professional Diploma
- Consultancy Project
- Psychology Of Marketing And Management
- Strategy In The Global And Digital Environment
- Consumer Psychology
- Contemporary Leadership In Context
- Marketing In A Global Context