BA Visitor Attraction and Resort Management
About this course
BA (Hons) in Visitor Attraction and Resort Management, a BSc (Hons) International Tourism Management degree focused on the operational and strategic aspects of the visitor economy. Core topics include Research Methods, Accounting, and Marketing. Students can choose to add a placement year between Levels 5 and 6, including specific opportunities through a long-standing relationship with Alton Towers Resort. The first year introduces the foundations through Accounting And Financial Literacy, Principles Of Visitor Attractions, and Customer Experience, Service Culture And The Visitor Environment. The second year examines operational and destination contexts via Sustainable Destinations And Resort Management, Visitor Attraction Design And Development, and Event Experiences: Design And Delivery. The final year focuses on leadership and applied practice through Contemporary Issues In Business, Leading For Change In The Visitor Economy, and the Applied Practitioner Research Project.
Written by AI from the university's course page and module list. It can get details wrong, so check the official course page before you rely on it.
Entry requirements
UCAS: 112-120 UCAS points. A Levels: BBC. BTEC: DMM.
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What students say
Based on about 35 final-year students who answered, across similar courses at this university
- Teaching on my course: 57%
- Learning opportunities: 60%
- Assessment and feedback: 60%
- Academic support: 81%
- Organisation and management: 39%
- Learning resources: 72%
- Student voice: 63%
Do students stay on the course?
Based on about 20 students who started, across similar courses at this university (a small group: a rough guide only)
- Continued on course: 75%
- Gained a higher qualification: 5%
- Left higher education: 20%
Where graduates work (5 years on)
Based on about 35 graduates, across similar courses at this university
- North West: 10%
- East Midlands: 5%
- West Midlands: 80%
- East of England: 5%
- London: 5%
- South West: 5%
Who gets in
Based on about 25 students who started, across similar courses at this university (a small group: a rough guide only)
- A levels: 50%
- Other HE qualification: 45%
- Other qualifications: 5%
Accreditation & quality ratings
TEF 2023 (whole university): Silver overall, Silver for student experience, Silver for student outcomes.
Modules
- Academic Agility, Digital Literacy And Entrepreneurial Thinking
- Accounting And Financial Literacy
- Customer Experience, Service Culture And The Visitor Environment
- Principles Of Visitor Attractions
- Event Experiences: Design And Delivery
- People, Operations And Consumer Behaviour In Attractions And Resorts
- Sustainable Destinations And Resort Management
- Visitor Attraction Design And Development
- Applied Practitioner Research Project
- Contemporary Issues In Business
- Leading For Change In The Visitor Economy
Questions about this course
How much do graduates of BA Visitor Attraction and Resort Management at University of Staffordshire earn?
The median salary is £19,500 after 3 years, £22,000 after 5 years. After five years the middle half of graduates earn between £17,000 and £27,000. The £22,000 median after five years is £4,500 less than the UK median for Tourism, transport and travel.
Are students happy with the teaching on BA Visitor Attraction and Resort Management at University of Staffordshire?
57% of final-year students were positive about the teaching in the National Student Survey 2024-25.
What grades do I need for BA Visitor Attraction and Resort Management at University of Staffordshire?
The typical offer is BBC at A level. The average entrant had 109 UCAS points.
How many students continue on BA Visitor Attraction and Resort Management at University of Staffordshire?
75% of students continued into their second year, and 20% left higher education.