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BA Business Studies and Marketing

University of Stirling

Institution
University of Stirling
Level
undergraduate
Subject
Business Studies and Marketing
Duration
4 years
UCAS code
U12-BUSMKT
Median salary
£33,000 after 5 years

See the highest paying Business & Accounting degrees in the UK →

What students say

Based on about 13 final-year students who answered (a small group: a rough guide only)

  • Teaching on my course: 80%
  • Learning opportunities: 84%
  • Assessment and feedback: 72%
  • Academic support: 76%
  • Organisation and management: 82%
  • Learning resources: 94%
  • Student voice: 84%

Do students stay on the course?

Based on about 25 students who started (a small group: a rough guide only)

  • Continued on course: 85%
  • Left higher education: 10%
  • Moved to a lower qualification: 5%

What graduates do next

Based on about 7 graduates who answered (a small group: a rough guide only)

  • Working: 60%
  • Working and studying: 10%
  • Further study: 10%
  • Unemployed: 20%

Most common jobs

  • Business and public service associate professionals: 30%
  • Managers, directors and senior officials: 15%
  • Business, Research and Administrative Professionals: 15%
  • Administrative occupations: 10%
  • Sales occupations: 10%
  • Find their work meaningful: 90%
  • Feel on track for their future plans: 55%
  • Use what they learnt on the course: 45%

Where graduates work (5 years on)

Based on about 50 graduates, across similar courses at this university

  • North West: 5%
  • Yorkshire and the Humber: 5%
  • West Midlands: 5%
  • London: 5%
  • Scotland: 75%
  • Northern Ireland: 5%

Who gets in

Based on about 40 students who started

  • A levels: 70%
  • Baccalaureate: 5%
  • A degree: 5%
  • Other HE qualification: 20%
  • Other qualifications: 5%

Questions about this course

How much do graduates of BA Business Studies and Marketing at University of Stirling earn?

The median salary is £26,000 after 15 months, £25,500 after 3 years, £33,000 after 5 years. After five years the middle half of graduates earn between £25,000 and £41,500. The £33,000 median after five years is £1,000 more than the UK median for Business studies.

What do graduates of BA Business Studies and Marketing at University of Stirling do next?

80% were in work or further study 15 months after finishing (Graduate Outcomes 2022-23).

Are students happy with the teaching on BA Business Studies and Marketing at University of Stirling?

80% of final-year students were positive about the teaching in the National Student Survey 2024-25.

What grades do I need for BA Business Studies and Marketing at University of Stirling?

The average entrant had 183 UCAS points.

Does BA Business Studies and Marketing at University of Stirling include a placement year or year abroad?

The course has an optional year abroad.

How many students continue on BA Business Studies and Marketing at University of Stirling?

85% of students continued into their second year, and 10% left higher education.