BSc Accounting and Marketing
Entry requirements
A level: CCC
About this course
BSc (Hons) in Marketing and Accounting and Finance, combining two core disciplines in global business. Core topics include Data Analysis, Statistics, Accounting, and Marketing. The programme includes an optional professional practice year with structured work-based learning. The department maintains connections with major professional accountancy, taxation and marketing bodies.
Modules
- Introduction to Financial Accounting
- Professional and Academic Skills
- Principles of Marketing
- Digital Accounting and Analytics
- Introduction to Finance
- Introduction to Financial Markets, Securities and Investments
- Organisations and Management
- Global Economic Analysis
- Marketing Communications
- Financial Accounting I
- Management Accounting
- Professional Skills Development
- Marketing Management
- Consumer Behaviour
- UK Taxation I
- Managerial Finance
- Business Law
- Managing Financial Performance
- Financial Accounting II
- Global Marketing
- UK Taxation II
- Audit and Assurance
- Data Analytics for Strategic Leadership
- Sustainability Ethics and Governance
- Diploma in Professional Practice
- Study Abroad
- Digital Customer Experience
- Consumer Insights
- Erasmus Semester in Europe Accounting