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BA Business and Marketing Management with Foundation Year

University of Wolverhampton

Institution
University of Wolverhampton
Level
undergraduate
Subject
BA (Hons) Business and Marketing Management with Foundation Year
Duration
4-8 years
UCAS code
N102

Entry requirements

Prepare for Foundation Pathway:- We will consider applicants who have not achieved level 3 qualifications, if you have a keen interest in this subject area or hold relevant experience. You will be required to attend and pass a compulsory Prepare For Foundation assessment day where you will take part in a variety of activities which will assess your suitability for the course. If you would like more advise and guidance about this admissions pathway, please contact the Gateway team to discuss and support you in making an application to us. Contact the Gateway - University of Wolverhampton (wlv.ac.uk) Other Requirements: Applicants must be 18 years old or above at the start of the course.

Modules

  • Digital Citizenship
  • Introduction to Leadership and Management
  • Preparing for Success at University
  • Principles of Business
  • Building a Responsible and Sustainable Business
  • Fundamentals of Marketing
  • Introduction to Digital Business
  • Succeeding at University
  • Customer Acquisition and Retention
  • Managing Finance and Accounts
  • Marketing Technologies
  • Professional Development within Marketing
  • Corporate Strategy and International Business
  • Digital Consumer Behaviour
  • Marketing Intelligence and Digital Strategy Development
  • The Professional Project