BA Digital Marketing Management with Foundation Year
Entry requirements
Prepare for Foundation Pathway:- We will consider applicants who have not achieved level 3 qualifications, if you have a keen interest in this subject area or hold relevant experience. You will be required to attend and pass a compulsory Prepare For Foundation assessment day where you will take part in a variety of activities which will assess your suitability for the course. If you would like more advise and guidance about this admissions pathway, please contact the Gateway team to discuss and support you in making an application to us. Contact the Gateway - University of Wolverhampton (wlv.ac.uk) Other Requirements: Applicants must be 18 years old or above at the start of the course.
Modules
- Digital Citizenship
- Introduction to Leadership and Management
- Preparing for Success at University
- Principles of Business
- Building a Responsible and Sustainable Business
- Fundamentals of Marketing
- Introduction to Digital Business
- Succeeding at University
- Digital Content Creation
- Marketing Technologies
- Professional Development within Marketing
- Website development and analytics
- Digital Consumer Behaviour
- Marketing Intelligence and Digital Strategy Development
- The Marketing Consultant
- The Professional Project