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BA Business Studies

University of Worcester

Institution
University of Worcester
Level
undergraduate
Subject
Business Studies
Duration
3 years
UCAS code
N111
Typical offer
A-level DDD

Entry requirements

UCAS tariff points: 72 A-level: DDD T-level: P BTEC National Extended Diploma: MMP

About this course

BA (Hons) in Business. Core topics include Accounting, Marketing, Data Analysis, Project Management, Entrepreneurship, and Artificial Intelligence & Machine Learning. The programme includes a paid placement year option for gaining industry experience. Students may apply for associate membership with the Chartered Management Institute (CMI).

Modules

  • Experience working or studying abroad
  • Introduction to Business Management
  • Customer Insight and Marketing
  • Financial Management
  • Fundamentals of Personal Effectiveness
  • Responsible AI
  • Inclusive Practice
  • Data Driven Decisions
  • Optional modules offered by the Centre for Academic English and Skills/Institute of Education
  • Management in Organisational Contexts
  • Leadership Theory and Practice
  • Integrated Marketing Communications
  • Lifestyle Marketing
  • Market Insight
  • Essential PR
  • PR & Campaigning
  • Fundamentals of Management Accounting
  • Fundamentals of Financial Accounting
  • Financial Markets and Investments
  • The Global Economy: Institutions, Trade and FDI
  • Managing Successful Projects
  • Creating a High Performance Workforce
  • Developing Employee Talent
  • Responsible Business
  • Digital Content Systems and Ecommerce
  • Social Commerce
  • Cultivating the Entrepreneurial Mindset
  • Optional modules offered by the Centre for Academic English and Skills/Institute of Education
  • International Business Strategy
  • Business Investigation
  • Digital & Social Media Marketing
  • Brand Management
  • International Marketing
  • Customer Experience Management
  • Advertising and Digital Communications
  • Strategic Financial Management
  • International Banking and Finance
  • Taxation
  • Applied Economics
  • Strategic Challenges for HRM
  • Rethinking Organisational Value
  • Intercultural Business Perspectives
  • Digital Business
  • The Next Big Thing
  • Business Intelligence and Analysis
  • Business Innovation and Entrepreneurship
  • Applied PR
  • Events Management