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BA Graphic Design, Advertising and Marketing

University of Worcester

Institution
University of Worcester
Level
undergraduate
Subject
Graphic Design, Advertising and Marketing
Duration
3 years
UCAS code
WN25
Typical offer
A-level BCC

Entry requirements

UCAS tariff points: 104 A-level: BCC BTEC National Extended Diploma: DMM T-level: Merit

About this course

BA (Hons) in Fashion Design. Core topics include Communication & Writing, Ethics & Professional Practice, and Entrepreneurship. The course includes live client briefs and a final-year major project in visual identity and brand language. Students are based in the Art House and develop a professional portfolio, CV, and website for industry entry.

Modules

  • Marketing and Enterprise
  • The Big Advertising Idea
  • Theories and Experimentation
  • Skills and Application
  • Design Disciplines
  • Optional modules offered by the Centre for Academic English and Skills/Institute of Education
  • Integrated Marketing Communications
  • Art Direction
  • Book and Editorial Design
  • Digital and Motion Design
  • Packaging and Environment Design
  • Optional modules offered by the Centre for Academic English and Skills/Institute of Education
  • Digital & Social Media Marketing
  • Visual Identity and Brand Language (Major Project)
  • Portfolio, Interview and Show
  • Client Brief and Awards
  • Advertising and Digital Communications